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Development Forum and International Exchange Conference on Enhancing the Profitability of Automobile Dealers

activities 2018-06-20

On April 25, 2024, the China Automobile Dealers Conference Regional Tour Forum (Beijing Station) - Automobile Dealer Profitability Enhancement Development Forum and International Exchange Conference was held grandly in Beijing. This forum is hosted by the China Automobile Dealers Association, aiming to explore the profit challenges and opportunities of automobile dealers in the current market environment, as well as how to achieve sustainable development through innovation and cooperation. The guests of this forum are composed of leaders from automobile dealer groups, industry experts, aftermarket enterprises, international service providers, and international guests - the Russian delegation. Alexei, the chairman of the Russian Automobile Dealers Association, was specially invited to attend this forum.

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The forum opened promptly at 9am and was chaired by Zhang Yi, Deputy Director of the Membership Department of the China Automobile Dealers Association. He warmly welcomed the guests and briefly introduced the background and purpose of the forum.

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Subsequently, Ms. Ma Yue, Director of the Membership Department of the China Automobile Dealers Association, delivered a keynote speech titled "Current Situation and Suggestions for Automobile Dealers". She conducted an in-depth analysis of the current market environment, competitive situation, and profitability challenges faced by automobile dealers, and proposed a series of practical and feasible response strategies.

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Subsequently, Mr. Zhang Leqi from the Government Affairs Department of the China Automobile Dealers Association shared the latest developments in the process and trends of automotive modification compliance. He emphasized that with the continuous growth of consumers' demand for personalization, the automotive modification market is facing unprecedented development opportunities, but at the same time, it is also facing compliance challenges. He called for strengthened cooperation within and outside the industry to jointly promote the healthy development of the automotive modification market.

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Mr. Cai Yang, an expert from Kingdee Technology, shared the innovative application of digital technology in the field of after-sales service under the theme of "Digitalization Helps Car Dealers Improve After sales Profitability". He demonstrated through practical cases how digitalization can help car dealers improve service efficiency, reduce costs, enhance customer loyalty, and thus improve after-sales profitability.

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Mr. Cheng Chen, the president of Donglin New Institute, gave a wonderful speech on the improvement of new media marketing capabilities for automobile dealers. He pointed out that new media has become an important battlefield for automobile marketing, and automobile dealers need to actively embrace new media, innovate marketing methods, and enhance brand influence.

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Mr. Manolo Jimenez Salinas, the Governor of Coahuila State, came from afar to introduce the investment advantages and potential of Coahuila State in the automotive industry to the attendees. He stated that Coahuila state will actively attract international automotive companies to invest and jointly promote the prosperity and development of the automotive industry.

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In addition, the forum also invited Mr. Wang Cun, the Deputy General Manager of China National Vehicle Import and Export Corporation, to conduct in-depth discussions on automobile export business. He shared the company's successful experience in the field of automobile exports and put forward suggestions to further develop the automobile export business.

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Finally, Mr. Li Ruiwei, a partner of AutoX3, shared on how to enhance the customer experience of 4S stores through digital means and achieve business growth under the theme of "Experience Driven Growth -4S Store Digital Scene Marketing". His speech sparked lively discussions and resonance among the attending guests.

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This forum not only provides a platform for car dealers to exchange and learn, but also injects new vitality and momentum into the development of the entire automotive industry. The attendees expressed that they will take this forum as an opportunity to strengthen cooperation and innovation, and jointly promote the sustainable and healthy development of the automotive industry. With the successful conclusion of the forum, the Automobile Dealer Profitability Enhancement Development Forum and International Exchange Conference have successfully built a bridge for communication and cooperation in the automotive industry. In the future, we look forward to more elites in the automotive industry working together to write a new chapter in the development of the automotive industry.